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The Adventure Entertainment Cos. LLC / Posts tagged "fresh"
exploration of mall redevelopment for entertainment use in Niagara Falls region.

Mall Redevelopment for Entertainment

01.11.2020 Adventure Parks & Extreme Venues, Experiential Design, Family Entertainment Center Consultants, Location-Based Entertainment Consultants, Malls and Shopping Center Consultants, Mixed-Use Development Consultants, Project Consultants for North America, Rapid Prototyping, Redevelopment Project Consultants, Retail-Entertainment Consultants

AEC was retained by this regional mall owner to explore the mall’s redevelopment for entertainment use, in Niagara Falls (New York).  As the design consultant for the project, we considered all manner of repurposing options that could best utilize the existing physical configuration and infrastructure of the shopping center.

 

The starting point established by client Cocov Destinations, was to provide an all-weather “participatory sports” and recreation facility, serving league and sports club enthusiasts of all age groups.  One competitive advantage for the property was the substantial grounds at or about the former shopping center and the potential for using additional nearby land also owned by the developer.

 

Formerly operated as the Summit Mall, the newly-dubbed Niagara International Sports & Entertainment Center (“NISE Center”) transforms a derelict 850,000-square foot shopping mall into a world-class sports facility.   More than 900,000 annual visitors are estimated to participate in or view the athletic functions currently committed in the facility’s first years.  This estimate includes the athletes, coaches, friend s, families and other walk in event related (coaches, administrators etc.) traffic.  The attendance number is expected to increase as additional leagues and events are booked.

 

Confidential – At client request, the rapid-prototyping (previsualization) image for this exploration of mall redevelopment for entertainment use, includes limited details only.   Shown below, a view of the defunct mall prior to commencement of revitalization effort by Cocov Destinations.    Note – this is an update to a prior post.

 

 

Defunct regional shopping mall, slated for redevelopment.

Location-based entertainment consultants' experience at The Zone.

The Zone at Glendale Galleria

19.08.2019 Placemaking Consultants and Designers, Retail-Entertainment Consultants

Donahue Schriber  |  A zone dedicated to Gen-Y shoppers was created for an under-performing 2nd level area of Glendale Galleria. The Galleria is a major regional shopping center serving the greater Los Angeles area.

 

Guest experience programming was created for this 18,000 sq.ft. area, including tenanting recommendations, multi media displays, a private commercial network, vending installations, and other elements.  Work also included preparation of the initial programming grid for Z tv private network, implementation of a sponsorship plan, and installation of the show system.

 

Programming objectives for The Zone, included: 1) create a retail-entertainment district and social destination for Gen-Y consumers; 2) mesh merchandising and operation with Gen-Y sensibilities; 3) offer unique retail concepts targeted to Gen-Y shoppers; 4) program for ever-changing calendar of activities; 5) hard wire The Zone to media and the Internet; 6) ensure that The Zone is comfortable and enticing, with gathering spots the encourage extended length of stay.

 

Client: Donahue Schriber, now General Growth Properties. Work completed in collaboration with Walker Group CNI.

 

Feature Film Promotion – LBE Activation

05.05.2019 Location-Based Entertainment Consultants, Traveling Exhibits and Pop-Up Stores, Virtual and Augmented Reality

aec    Confidential Client  |  Initial conceptual design for immersive exhibit about the Apollo space program, intended for travel to museums, science centers, and major shopping malls.  Illustration work shown here is a product of aec‘s Rapid Prototyping Unit, combining feasibility results with preliminary project scaling, layout, and overall guest experiential design – created to assist Ownership group in confirming design intent and project budgets.

 

Posted information and images regarding this assignment is limited at client’s request.

 

 

 

Water City Niagara Falls, a Cocov Destinations Niagara property

Water City Resort Niagara Falls (Ontario) – Conceptual Design

01.05.2019 Adventure Parks & Extreme Venues, Location-Based Entertainment Consultants

aec  Cocov Destinations (Toronto)  |  Location based entertainment consultants for massing and vertical structure organization for year-round ski structure with interior sports and recreation venues, major hotel and fractional residence towers, in planning.  An indoor water park and play area is a major component of the project.

 

Water City Niagara Falls consists of 51 acres situated in the heart of downtown Niagara Falls (Ontario) and proximate to the Niagara River. The land is relative flat and suitable for development without significant mitigation required. The scale of the Project site is somewhat unique given the urbanized nature of much of the city of Niagara Falls. The site is a former Canadian National Railway (“CNR”) property.  Canadian National Railroad’s operation at the Subject Property and the bridge, dates to predecessor rail companies beginning with a grant of charter in 1834 (to London & Gore Railroad). That rail charter became the first railway across southern Ontario.

 

The Property was acquired by Cocov Development Co. in 2015, through two special purpose legal entities formed for this purpose.

 

At client request, the images shown here include limited details only.  a product of aec‘s Rapid Prototyping Unit, combining feasibility results with preliminary project scaling, layout, and overall guest experiential design – created to assist Ownership group in confirming design intent and project budgets.

 

 

 

casino gaming consultants

Gaming Resort Master Plan – Las Vegas

21.08.2018 Casino Gaming Resorts, Experiential Design, Mixed-Use Development Consultants

aec   Confidential Client  |  As casino gaming consultants for the conceptual master planning of 70-acre destination resort just off the Las Vegas Strip, featuring casino gaming, theme hotels, retail-entertainment shops, and sports facilities.

 

Illustration work shown here is a product of aec‘s Rapid Prototyping Unit, combining feasibility results with preliminary project scaling, layout, and overall guest experiential design – created to assist Ownership group in confirming design intent and project budgets.

 

 

 

 

 

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