Project Feasibility Consultants Archives

Feasibility Study for Hotel Project

Feasibility study for hotel project at LAX in Los Angeles, including market analysis, a relative order-of-magnitude (“ROM”) capital budget, facilities recommendations, and financial projections. Our financial projections included several scenarios to estimate varying potential operating results depending upon the build-out and facilities enhancement program at Los Angeles International Airport.

As hotel development consultants we provided a project feasibility report, including market analysis with financial projections, facility recommendations, and hotel franchise affiliation recommendations, for this (then) planned commercial hotel situated along Century Boulevard at the Los Angeles International (LAX) Airport.

The facility was eventually designed for 747 guest rooms within a 12-floor building envelope. An interesting aspect of the hotel feasibility analysis was identifying the facilities and amenities to attract business travelers to stay in the airport area rather than the extensive overnight accommodations available throughout Los Angeles.

Our work was prepared for Watt High-Rise, Inc., then an operating division of the Watt Companies. Inc. headquartered in Santa Monica, California. Watt Companies has developed a diversified portfolio of real estate properties, including commercial real estate, hotels, and master-planned communities.

The property opened as a Stouffer Hotel and was later re-flagged as The Westin Los Angeles Airport. Our work as development feasibility consultants in preparing the project feasibility study for this hotel project, was completed prior to the branding change from Stouffer branding to Westin.

Strategic Planning Consultants - project feasibility consultants

Microbrewery Feasibility and Business Plan

13.09.2018 Project Feasibility Consultants

As strategic planning consultants for this proposed new business, StoneCreek Partners supported client exploration of best means “meet the market.”

A microbrewery can take on a variety of formats, primarily related to scale of production, objectives for wholesale business, and the importance of associated brewpub operations. With the wholesale business there are issues of distribution including the option of self-distribution. The microbrewery can have a taproom (tasting room) but this function can have a fuller realization as a brewpub. The overall facility can offer itself as an event facility, or itself produce special events that help to promote the facility. And of course, the facility can offer direct-to-consumer “carryout” product and branded merchandise.

Consultant for Mixed-Use Development

21.08.2018 Mixed-Use Development Consultants, Project Feasibility Consultants

Consultant for mixed-use development to be located in the Niagara region of Ontario, including feasibility analysis and conceptual design. The mixed-use project, with the working name “Cross Link Niagara” is a hybrid resort with substantial retail-entertainment and outdoor recreation anchors. The project has since been renamed along with a change of ownership. The project site is situated adjacent to the historic central business district of Niagara Falls (Ontario, Canada).

StoneCreek Partners was retained as the feasibility and business planning consultant for this 51-acre mixed-use development, for the purpose of preparing a property offering memorandum to describe the project to third-party investors and strategic partners.

The master plan for Cross Link Niagara includes a man-made downhill (artificial surface) ski slope, a retail outlet mall, resort hotels, destination spa, a family entertainment center (FEC), and additional destination recreation and attractions. In total, the “mega project” is envisioned to encompass 2.1 million+ SF of gross buildable area. Cross Link Niagara is envisioned as a multi-faceted mixed-use development that will augment and propel the Niagara region’s tourism industry with an array of new attractions.

Shown here, the architect’s view of the area context for the Cross Link Niagara project, with the Niagara river at left of the drawings.

The artificial ski slope at Cross Link Niagara was envisioned to use a Snowflex dry slope technology and materials. Dry ski slope (a/k/a artificial ski slopes) mimic the attributes of snow using materials that are stable at room temperature, to enable people to ski where natural slopes are inconvenient or unavailable. Dry slope skiing has been around since the 1960’s. Many of the “dry ski” slopes are lubricated using mist or jet systems to increase speed and prevent damage to equipment from friction heat build-up.

Cross Link Niagara, LLC was the legal entity and owner of the project at the time of this work, and was subsequently acquired by Cocov Destinations (Toronto).

Feasibility Study for Partial Golf Repurposing

19.08.2018 Family Entertainment Center Consultants, Golf course redevelopment and adaptive re-use, Location-Based Entertainment Consultants, Project Feasibility Consultants

Feasibility study for partial golf repurposing for a part of an existing public daily fee golf course, located in an exurban area of greater Los Angeles.

Initial schematic design and project feasibility analysis of proposed “family entertainment center (FEC)” to serve an upscale community of the Conejo Valley area of greater Los Angeles. Work included facilities recommendations, guest events and activities, and strategic marketing considerations.

The project was an opportunity to repurpose an underutilized portion of an existing golf course, and achieve partial highest-and-best-use. In this feasibility study for partial golf repurposing, the golf practice range would be relocated. This relocation would create an excellent commercial pad for the intended re-use, with direct freeway visibility. The required re-routing of existing golf irrigation lines, storm drainage, and outdoor lighting was minimized as a part of the feasibility evaluation. The design for the relocated golf practice range included additional putting and chipping areas for golfers using the practice facility as a standalone out-of-home activity.

Most project information and specific location are intentionally obscured, at client request. This work on behalf of the golf course owner is an example of a recent golf industry trend, of golf assets being evaluated for potential renovation and/or redevelopment to achieve highest-and-best-use of the underlying property.

Illustration work shown here is a product of aec’s Rapid Prototyping Unit, combining feasibility results with preliminary project scaling, layout, and overall guest experiential design – created to assist Ownership group in confirming design intent and project budgets.

project feasibility consultants.- mixed-use development consultants

Mixed-Use Development Plan – Rebecca’s Landing Town Center

19.08.2018 Mixed-Use Development Consultants, Project Feasibility Consultants

VFW Companies, Inc. | Acting as a retail-entertainment consultant, StoneCreek Partners provided master planning support to this mixed-use district proposed for Panama City Beach, Florida, including tenant mix, leasing strategy, and hotel branded products.

StoneCreek Partners provided conceptual design, market analysis, tenanting, and leasing plan preparation in support of this master-planned regional center. for the region that simply does not now exist. A planning issue in the conceptual plan was how to strengthen the connection between Big Box retailers, specialty Retail, and Restaurant Row districts that comprise the downtown area of the plan.

Rebecca’s Landing mixed-use district is envisioned to feature a top line-up of restaurants in Panama City Beach and the Bay County region, with the restaurants situated overlooking Lake Rebecca. Each of the restaurants share terrific views of the end-of-evening sound-and-light show that emanates from the center of the lake.