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Immersive Main Street at the Studio Film Park.

Immersive Studio Theme Park for MENA Region

Adventure Entertainment Cos. has been supporting StoneCreek Partners in its feasibility and project concepting.   This project is an immersive studio theme park slated for the MENA region (confidential sovereign client).

 

The project concept is our first effort at “Place as a Living Character” experiential design, which we believe is the next area of concepting coming to immersive attractions.  The fully integrated show control the 100+acre immersive park includes Generative A/I (augmented reality) and REALISM+ shape-shifting guest environments.

 

Experiences in exploration for this immersive  Studio Theme Park include walkthroughs, ride-throughs, live performances, living story immersions, and digital effects.   All experiences include A/I directed guest recognition and response, and Unreal Engine rendered moment-to-moment scenic backdrops.

 

exploration of mall redevelopment for entertainment use in Niagara Falls region.

Mall Redevelopment for Entertainment

AEC was retained by this regional mall owner to explore the mall’s redevelopment for entertainment use, in Niagara Falls (New York).  As the design consultant for the project, we considered all manner of repurposing options that could best utilize the existing physical configuration and infrastructure of the shopping center.

 

The starting point established by client Cocov Destinations, was to provide an all-weather “participatory sports” and recreation facility, serving league and sports club enthusiasts of all age groups.  One competitive advantage for the property was the substantial grounds at or about the former shopping center and the potential for using additional nearby land also owned by the developer.

 

Formerly operated as the Summit Mall, the newly-dubbed Niagara International Sports & Entertainment Center (“NISE Center”) transforms a derelict 850,000-square foot shopping mall into a world-class sports facility.   More than 900,000 annual visitors are estimated to participate in or view the athletic functions currently committed in the facility’s first years.  This estimate includes the athletes, coaches, friend s, families and other walk in event related (coaches, administrators etc.) traffic.  The attendance number is expected to increase as additional leagues and events are booked.

 

Confidential – At client request, the rapid-prototyping (previsualization) image for this exploration of mall redevelopment for entertainment use, includes limited details only.   Shown below, a view of the defunct mall prior to commencement of revitalization effort by Cocov Destinations.    Note – this is an update to a prior post.

 

 

Defunct regional shopping mall, slated for redevelopment.

Global Real Estate Consultants - project feasibility consultants

Cornell Gates Wellness District

Initial business plan conceptual work for planned wellness district in Markham (metropolitan Toronto), Canada.

 

Cornell Gates is a 20-acre master-planned mixed-use community to be developed in the rapidly growing Town of Markham in Greater Toronto. The project and Markham community are part of burgeoning urban growth underway in Greater Toronto, directly in the region’s direction of growth. The Toronto market has been largely unaffected by the world’s economic crisis, due to a local economy based on high-tech jobs growth and continued influx of new immigrants to Canada.

 

The project site enjoys excellent access to and from regional highway routes and public transit system, and just ten minutes from rail access to Downtown Toronto. The Cornell Gates community will be situated immediately adjacent to Markham Stouffville Hospital, a billion-dollar health care facility preparing to double its facilities by 2014 to serve local residents of more than 300,000.

 

Cornell Gates is part of an area Secondary Plan that sets the foundation for a major regional center at this location.

 

Contact us for more information, we'll enjoy hearing from you.